Our story

Built around the work, not the brand.

Outback Agri Solutions was founded by precision agriculture practitioners with backgrounds in electronics design, mapping, and end-to-end machine integration. The original mandate was simple: deliver precision ag the way working farms actually need it — multi-brand, multi-platform, with one team accountable from initial mapping through to in-paddock support.

We are based at 122 Fitzgerald Street in Northam, with a field base at Merredin in the Eastern Wheatbelt. The Northam workshop runs the screen-repair and harness-fabrication services that complement the integration work; the Merredin base puts us within an hour of most Wheatbelt farms.

What sets the operation apart is electronics depth. The same team that calibrates your rate controller develops the WPA-URC commercial ISOBUS rate controller from PCB design through firmware to harness fabrication. That depth shows up in install quality and in the ability to actually fix problems instead of swapping parts until something works.

Outback Agri workshop
The team

Engineering and sales depth — under one roof.

Co-Founder & Managing Director

Steven Cervantes

Electronics, integration, and the WPA-URC ISOBUS rate controller

Steven leads the technical side of Outback Agri — from rate controller design through firmware to in-cab harness work. Backgrounds in IT and precision agriculture, co-author of an IEEE paper on secure IoT-based GPS tracking, and the engineering brain behind the WPA-URC commercial ISOBUS rate controller currently in commercial development.

  • Multi-brand integration specialist — JD, Trimble, Topcon, Ag Leader, Farmscan, Raven, Hardi
  • ISOBUS, CAN bus, NMEA fluent — bus topology, termination, shielding
  • Custom harness design and fabrication, OEM reverse-engineering
  • Display repair workshop including JD GreenStar / Gen 4, Ag Leader, Trimble, Topcon
Co-Founder & Head of Sales & Partnerships

Joeb MacTaggart

Customer relationships, trade partnerships, and getting the right gear to the right grower

Joeb leads Outback Agri’s commercial side — sales, dealer relationships, partner agreements, and the trade arrangement with Elders and other rural service partners.

  • Multi-brand authorised dealer relationships — Ag Leader, Husqvarna, Farmscan, Farmo, Sveaverken, Metos
  • 15% wholesale arrangement and 50/50 GP share architect
  • Direct grower relationships across the Wheatbelt and Avon Valley
  • Mobile 0417 229 621
Where we work

Two locations, broad coverage.

Head office

Northam

122 Newcastle Road, Northam WA 6401
Avon Valley · Husqvarna dealership

Field base

Merredin

Merredin WA 6415
Eastern Wheatbelt · workshop and field hub

Coverage

Wheatbelt · Avon Valley · Great Southern · Mid West · broader WA broadacre. Send-in workshop services Australia-wide.

NorthamMerredinYorkCunderdinKellerberrinBruce RockMukinbudinBeverleyBrooktonCorriginNarembeenSouthern CrossGeraldtonEsperanceAlbany
Compliance & certifications

The credentials behind the work.

CASA RePL & ReOC

Drone operations under our own ReOC. Pilots licensed under CASA RePL.

ISOBUS engineering depth

WPA-URC ISOBUS rate controller designed end-to-end in-house. ISO 11783 conformance assessment in progress.

Public Liability & PI insured

Public Liability and Professional Indemnity insurance covering all service lines.

Authorised dealerships

Ag Leader, Husqvarna, Farmscan, Farmo, Sveaverken, and Metos by Pessl — supply, install, calibrate, support.